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EQIOMThe Guide — ready-mix concrete
- Client
- EQIOM
- Year
- 2016
- Format
- Technical guide, 20 pages
- Sector
- Building materials
Project
Guide to EQIOM’s ready-mix concrete range: all of the brand’s solutions classified by type of use, designed as a practical, technical working tool for professionals.
The guide is organised by families of use, with coloured tabs for navigation, structured product sheets (applications, advice, performance) and a cover built on a geometric pattern evoking the material.
In partnership with the Convergence agency.
Role
Scope
- Art direction
- Guide architecture
- Product sheet templates
- Layout
Skills
- Technical guide
- Information architecture
- Navigation system
- Product communication
